What is TikTok?

TikTok is one of the fastest-growing social media platforms on the market. It caters to short-form, video-sharing that allows users to create and share 15-60second videos, on any topic. This app has over 1.4 billion users and has recently become a popular and highly effective marketing channel for many affiliate marketers.

How Does Affiliate Marketing on TikTok Work?

Affiliate marketing on TikTok works much as it does on other social platforms. TikTok is merely a channel to get your message (in this case a TikTok) in front of your audience.

Steps to Affiliate Marketing on TikTok

Marketing on TikTok is likely one of the easiest and fastest methods to deliver your marketing message and drive affiliate sales.

Here is all that needs to be done:

  1. Create a TikTok account
  2. Create a link in your Bio to your affiliate offer
  3. Make Tiktok videos on the topic related to your offer.

While this is a highly simplified approach, Tiktok marketing has become a highly effective marketing channel for affiliate marketers of all products. With the large audience of TikTok and its global reach, it can be a highly lucrative marketing channel, especially for starting out in affiliate marketing.

Step 1: Create Your TikTok Account

Creating a TikTok account only takes as 1-2 minutes and all that you need to create a new account is a mobile phone with the TikTok app downloaded, and an email address (to confirm your account).

When creating your TikTok you will be asked for a user name. Bear in mind, it is possible to change your username but this can only be done once every 30 days.

Step 2: Create a Link in Your Bio

To create a link in your Bio you need to first have at least 1,000 followers. In the meantime, while you are increasing your follower account, you can add a text link.

The link you use (when clicked) will direct users to the affiliate offer. It’s recommended that you purchase a domain name (preferably .com) and have this domain name redirect to your affiliate offer.

If you have many offers (recommended) then it’s often better to use LinkTree than on the LinkTree account redirect users to your specific offers.

Step 3: Create TikToks Daily

Your ability to create compelling and interesting TikToks will be the driver of success when using this marketing platform. If you have never used TikTok, don’t worry, the learning curve is low and you don’t need to show your face.

The best way to make viral TikTok is to find other TikToks related to your topic which have already gone viral and then mimic their approach. Making TikToks is a skill that will evolve over time.


TikTok as a marketing channel can be highly effective and generate very fast returns. For those just starting out, it is highly recommended to start on TikTok as your first marketing channel.

Similar Posts